Your growth partner that turns SEO & AI search into your biggest lead channel
AI-native growth engineering agency for B2B teams in industry and tech. We hack your visibility across search and AI and turn it into qualified pipeline, powered by our own software.
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Customers are looking for you
Thousands of people are looking for a solution like yours everyday
Sound familiar?
Your offer is stronger. So why do competitors get found first?
Our site looks good, but no one's reaching out.
We're still running almost entirely on outbound.
Weaker competitors get found before we do.
We keep investing, can't see what comes back.
Who we work with
Companies come to us when they're serious about growth.
Stage and sector matter less than the appetite to win. If growth is the mandate, we're built for you.
Startups & ScaleUps
From zero to predictable inbound inquiries, without a growing ad budget.
Tech companies
Products that need explaining, visible in Google and in AI answers.
Industrial
Long cycles, concrete inquiries: being present when the real search happens.
& more: what counts is the growth mandate, not the sector.
Sound like your company? Let's talk about your growth.
Book my free intro callCase Study
20 days to the first lead.
3 months to 10×.
Startup · 3 months- 20days
- to the first inbound lead from an $8B enterprise, after 3 years of zero.
- 7×ROI
- in the first 6 months.
- ×4.5website sessions
- ×10Microsoft Copilot citations
- ×3Google impressions: 19.9k
- ×2.7cross-AI source rate
- ×14ranking keywords: 6 → 82
- ×16content pages: 8 → 128
Scope: storytelling, SEO, AI search, content pages, conversion optimization, tracking
I just asked Claude a question about time tracking and wanted to see who was behind the top source: us. Johannes, this is honestly wild. You took us from zero to the top spot in half a year ❤️
What you get
From the first search to the filled-out contact form.
Strategy and execution from one team: from advisory to a fully managed website, relaunch included.
Foundation & Strategy
Know what to build, and build it fast
Website setup & relaunch
Design, animations, and sites built for startup iteration speed. Value comes from strategy, not hours per section.
Lead strategy
What to focus on, based on search demand, competitor sites, and what customers ask in sales calls and forums.
Social listening
Our own trackers watch competitors, forums, and news, so we move fast on new opportunities.
Traffic
Get found in Google and AI search
Blogs & landing pages
Keyword research, short expert interviews, writing. Every piece is optimized for Google and AI engines.
Authority building
Backlinks and external content that grow your domain authority. Outreach and the writing itself included.
AI visibility
We track your brand in AI answers and rework your content to get cited by ChatGPT, Claude, and other engines.
Conversion
Turn visitors into leads
Tracking & analytics
Full behavior tracking (usually PostHog): clicks, friction points, navigation. We always know what's next.
Usability tests
Short interviews where your potential customers use your pages. Rare to get, insanely valuable.
Conversion optimization
Iterating from analytics and tests to turn traffic into leads, including gated lead magnets.
How we work together
Interim, fractional, or team extension.
Interim
- When it fits
- You need inbound to start now, but the full-time growth hire comes later. We bridge the gap.
- How we work
- We own strategy and execution end-to-end and report straight to the founders. Clean handover once you hire.
Fractional
- When it fits
- A full-time hire isn't needed yet. We run inbound as your part-time growth lead, ongoing.
- How we work
- We bring the strategy and drive execution; your team joins with input, reviews, and their own pages.
Team extension
- When it fits
- Your marketing team is busy with brand, events, or paid. Inbound needs its own engine.
- How we work
- We add strategy, content, and our tooling on top; your marketers plug in their knowledge and channels.
In every setup: I find the opportunities and come to you with them, not the other way around.
Why Fento
Startup speed, our own tools, no lock-in.
Startup speed
We come from startups ourselves and match your pace, working on what moves the needle most.
AI & tech native
Low cost of iteration through AI and 20+ self-built tools for keyword tracking, market intelligence, and content.
Deep in your topic
Over time we know your product, company, and customers well enough to create content independently, with near-zero management overhead for you.
No lock-in
Full access to everything, monthly cancellable, clean handover whenever you take over in-house.
Typical project phases
The process behind every project
If needed, we lay the foundation with an AI-enabled website, then we push on every corner: content marketing, storytelling, dedicated landing pages, off-page articles (PR), A/B testing: everything that helps you rank in Google and AI Search, but also converts visitors into leads by optimizing the funnel.
Foundation Strategy & Execution
Audit, strategy and the technical foundation for your website, your content and your AI presence.
AI & SEO Growth
Content, conversion optimisation, competitor tracking. Rankings climb, inbound leads start to flow.
Conversion Focus
Now that your website is gaining traffic, we shift focus entirely to converting it into leads, while maintaining visibility.
The Fento AI software
The only software that unites SEO and AI visibility in one tool, built for inbound leads.
Every tool in my stack was built for one purpose: to generate inbound leads for my clients. From keyword research to AI tracking to competitor monitoring, it all runs on my own software. That means faster insights, better data and zero dependency on tools that weren't built for your success.
Content Editor
Create, optimize and publish content, engineered for Google and AI search.
Google Search Tracker
Track rankings, competitors and SERP movements in real time.
AI Search Tracker
Monitor which AI tools cite you, your competitors and your market.
Gap analysis
Spot the keywords and topics competitors rank for, and you don't.
Keyword research & strategy
Find the right terms, map intent and build the strategy on top.
Visitor analytics
See who visits your site, where they come from and what they do.
Technical validation
Catch broken links, schema errors and indexing issues before they cost rankings.
Content Tracker
Follow competitor content and market news. Never miss a move.
Other agencies rely on 12 disconnected SaaS subscriptions. I have one integrated piece of software: my own.
Frequently asked questions
Fento isn't a tool you operate yourself, it's me as your partner for visibility. I handle strategy and execution personally, using my own software stack so you get found in search and AI answers. You get one point of contact who plans the work and does it.
I make sure your brand shows up where your customers are looking: in Google and in the answers from ChatGPT, Perplexity and others. That includes strategy, content, technical optimization and, if you want, your website. You don't have to worry about the mechanics, that's my job.
No. You don't get software you have to learn. You know your market and your customers, I take care of visibility and execution. You get reporting in plain language, no dashboard training required.
It depends on your market, the competition and your starting point, blanket promises would be dishonest. Technical optimizations often take effect within weeks, a new conversion-focused website delivers from day one. In the first call I'll give you a realistic estimate for your situation.
For ambitious B2B teams in industry and tech who want to turn search and AI visibility into a predictable inbound channel. What matters is less the industry than the will to grow.
Turn visibility into your biggest lead channel
Tell us in two sentences where you stand. You'll get an honest assessment of how much qualified pipeline your visibility could generate within one business day. Free, no strings attached.